Custom Fishing Rods in Echuca

G'day! At Firm Rods, we handcraft top-quality custom fishing rods designed to help you catch that dream fish on the Murray River or wherever your next adventure takes you. Whether you're chasing Murray Cod or just keen to get out on the water, our rods are built to suit your style and needs. Every rod is unique, designed specifically for you – no two are ever the same.

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Crafting the Future of Australian Fishing Rods

  • Reviving Aussie Tradition, One Rod at a Time

    At Firm Rods, we’re passionate about bringing back the lost art of hand-built rod craftsmanship. With 30 years of fishing experience and a love for all things Aussie, Phil’s journey has been about reviving traditional techniques and creating rods that outlast and outperform mass-produced alternatives.

  • From the Murray River to Your Next Big Catch

    What started as a personal passion for fishing has grown into a family-owned business dedicated to crafting the best custom rods in Australia. Our story is built on the belief that a great fishing rod is more than just gear – it’s a piece of craftsmanship that connects you with the water, the land, and your dreams.

  • Looking Ahead: Crafting the Future of Custom Rods

    At Firm Rods, we’re not just building rods; we’re building a legacy. As we continue to grow, we’ll keep pushing the boundaries of rod craftsmanship, ensuring that every rod we create helps you chase your fishing dreams for years to come. The journey has just begun, and we’re excited to take you along for the ride.

Firm Rods Murray River Echuca/Moama

Custom Rods

We’ll work with you to design a rod that fits your fishing style and preferences. Every rod is hand-built, with custom components tailored to your specific needs. From action to length, grip materials to thread colour – it’s all in your hands. And we don’t stop there. Each rod is one of a kind – designed specifically for you and never to be replicated.

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Firm Rods Murray River Echuca/Moama

Shop Rods

Not looking for a custom rod? No worries! We’ve got a small range of pre-designed rods ready for action. These rods are built with the same quality and craftsmanship you can expect from our custom builds.

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Firm Rods Murray River Echuca/Moama

Brag Mats

Show off your catch with our custom brag mats. These are built to last, featuring Firm Rods branding and plenty of space to document your record-breaking fish.

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Firm Rods Murray River Echuca/Moama

Apparel

Gear up with our Firm Rods apparel. We’ve got shirts, hoodies, and hats to keep you comfy whether you’re on the water or on land.

Coming Soon

Firm Rods Murray River Echuca/Moama

Stickers

Rep your favourite rod brand with our Firm Rods bumper stickers. Stick ‘em on your car, tackle box, or anywhere you like – just don’t forget to share the love!

Free with your order!

How to Order Your Custom Rod

Ready to get your custom rod? It’s simple – just drop us an email, fill in a quick build sheet, and we’ll send you a no-obligation quote. We’ll need a 50% deposit when you accept the quote, and from there, it’s smooth sailing. Need a rod right away? You can also order one of our shop rods online!

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